Over the past year, pandemic-related shutdowns inspired Americans to head outdoors to find open, safe places to relax and exercise in record numbers.
In 2020, 7.1 million more people headed outdoors, and overall participation in outdoor recreation surpassed 52% for the first time on record, according to the Outdoor Industry Association (OIA). Among the most popular activities was fishing, which drew higher numbers of participants across multiple age, race, and gender groups.
The surge in outdoor participation undoubtedly provided a boost to the outdoor recreation industry that was already booming before the pandemic hit. In 2012, the industry contributed about $350 billion to the U.S. economy. Heading into 2020, that contribution jumped to more than $450 billion. And with consumers heading outside in record numbers over the past year, the industry’s contribution to the economy is likely to grow.
Fishing in Kentucky
The U.S. Bureau of Economic Analysis categorizes “outdoor activities” into a broad spectrum of hobbies and exercises, including: boating and fishing; sports like golf and tennis; RVing; festivals, sporting events, and concerts; amusement and water parks; and snow activities like skiing and snowboarding.
Among these activities, boating and fishing adds the most value to the economy, accounting for a nearly $25 billion impact in 2019. That number is likely to go up, as boat sales increased by 13% in 2020. Those who fared well financially during the pandemic likely had the extra resources to purchase a boat, either fulfilling a lifelong dream or providing their family a new way to enjoy the outdoors.
For those on tighter budgets, fishing presented an economical option to enjoy the outdoors and time spent with friends and relatives. The number of first-time fishing participants jumped 42% in 2020, leading U.S. Fish and Wildlife Service Principal Deputy Director Martha Williams to tell OIA, “We are thrilled to see so many new and returning anglers enjoying our nation’s waters.”
Sports-based recreation and RVing were the second and third most impactful activities, according to Bureau of Economic Analysis data.
Camping at Land Between the Lakes
The boost in outdoor participation seen across the country in 2020 was particularly beneficial to states dependent on outdoor recreation economically. To identify the states most dependent on outdoor recreation, researchers at Outdoorsy analyzed data from the Bureau of Economic Analysis and created a composite index based on the outdoor recreation industry’s share of GDP, employment, and compensation in each state.
Based on these factors, Outdoorsy identified a diverse set of states — both coastal and mountainous — that topped the list. Notably, Hawaii was the only state in which outdoor recreation made up at least 5% of its GDP, employment, and compensation. In the Mountain Region, Montana and Wyoming stood out as the two states most economically dependent on outdoor recreation.
The analysis found that the outdoor recreation industry contributes 2.1% of total GDP in Kentucky each year. The industry also accounts for 2.2% of total employment and 1.7% of total compensation. Here is a summary of the data for Kentucky:
Snagging a muskie. (Photo by Art Lander Jr.)
• Outdoor recreation dependency index: 28.4
• Outdoor recreation share of GDP: 2.1%
• Outdoor recreation share of employment: 2.2%
• Outdoor recreation share of total compensation: 1.7%
• Largest economic impact activity: Boating & Fishing
For reference, here are the statistics for the entire United States:
• Outdoor recreation dependency index: N/A
• Outdoor recreation share of GDP: 2.1%
• Outdoor recreation share of employment: 2.5%
• Outdoor recreation share of total compensation: 2.0%
• Largest economic impact activity: Boating & Fishing
